Was Obama really using a Zune? |
Follow the ups and downs of a new Seattle startup in a series of behind-the-scenes posts by its founders.
What does it say about Microsoft's Zune initiative that people would find it so hard to believe Barack Obama would use one?
In case you missed it, Philadelphia City Paper's Neal Santos caused a big stir Tuesday with a blog post in which he reported that the president-elect was using one of the Microsoft music devices at the gym. Not an iPod, but a Zune. The big gadget blogs were skeptical, noting that Obama uses a Mac, which is incompatible with the Zune. But Santos followed up yesterday to assure people that he knows what he saw Obama using on that treadmill next to him.
"I've seen a Zune in action," Santos wrote. "I know what it looks like."
Santos clarified that he didn't actually know whether the Zune belonged to Obama. Perhaps it was one he was borrowing. But the CIty Paper writer is standing by what he saw. So we'll have go with that until we hear differently. I left a phone message for Santos to find out if it was a flash-based player or one of the larger hard-drive based Zunes, and I'll update this post if I get a response.
For the record, Microsoft doesn't appear to be jumping at the change to capitalize on this from a marketing or public relations perspective. At least not yet. A Zune spokesman said via e-mail that the company doesn't have any details on the situation beyond what it's reading along with everyone else.
Update, Friday morning: Theory: Obama's Zune was giveaway
Update, Thursday Dec. 11: A reader points out something I inadvertently overlooked. The Wall Street Journal last week quoted an Obama spokesman saying that the president-elect uses an iPod. So either the City Paper's Santos was mistaken, or Obama uses both.
Todd Bishop is co-founder and managing editor of TechFlash. He has covered Microsoft and the technology industry for more than five years, most recently as a daily newspaper reporter and blogger based in Seattle.
READ FULL BIOGRAPHYJoin the Microsoft WebsiteSpark program and get software, support and visibility – at no upfront cost. You’ll benefit from fast and easy access to current Microsoft development tools, platform technology and server products including Visual Studio, Expression Studio, Silverlight, Windows Web Server 2008 and SQL Server 2008 Web.
Seattle-based Adhost is a WebsiteSpark hosting partner providing dedicated servers with free Windows Web Server 2008 and SQL Server 2008 licensing for three years to Web developers enrolled in WebsiteSpark. Servers are located in our secure data center with SAS 70 Type II certification, 24x7 technical support and 24x7 client access.
WTIA 15th Annual Industry Achievement Awards
Held on March 4th at the Showbox SODO, this casual event celebrates and recognizes some of the best emerging and established companies in the Washington Tech Industry. The evening will feature a finalist company technology showcase and a variety of coffee, chocolate, and wine samples from local companies. More than 800 attendees are expected to be present at the celebration. Public online voting for Technology Leader of Tomorrow Scholarships will open February 3rd on the WTIA site.
We congratulate the 2010 finalists and look forward to unveiling the winners on March 4th. REGISTER NOW!
Mobile applications are a cutting-edge way to extend your brand’s reach into the hands of consumers 24/7. Increase loyalty and customer engagement by developing a targeted and effective mobile application. Learn the basics about mobile applications by reading our white paper Beyond the iPhone: Engaging Customers with Mobile Applications.
If you’re considering a mobile initiative for Q1-2010, now is the time to get started. The white paper covers: Venturing into Mobile Application Development, Typical Problems to Avoid, and Developing the Solution. Reaxion is a Seattle-based mobile application development company focused on start-to-finish project management and cost-effective development. Download Beyond the iPhone: Engaging Customers with Mobile Applications.