Obama inauguration to stream online in Microsoft Silverlight |
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Microsoft's Silverlight will be used for online streaming of Barack Obama's swearing-in ceremony on the inaugural committee's official site, the company announced this morning. It's a high-profile win for Microsoft. Given the intense interest in the inauguration, it's likely to result in greater adoption of the company's interactive technology.
Of course, the real coup would have been getting Obama's Zune incorporated into the ceremony somehow.
Microsoft executives including Steve Ballmer made personal contributions to the inaugural committee, as we've noted in the past. Silverlight will also be used to stream the online video of a Baltimore event on Saturday, leading up to the inauguration.
As noted in the Microsoft news release, it's not the first time Silverlight has shown up on the political scene. The technology, which competes with Adobe Flash, also was used to stream events from the Democratic National Convention in August.
But it hasn't been all about victories lately for the Microsoft technology. Major League Baseball announced in November that it will be dumping Silverlight in favor of Flash for online streaming of the upcoming baseball season.
Todd Bishop is co-founder and managing editor of TechFlash. He has covered Microsoft and the technology industry for more than five years, most recently as a daily newspaper reporter and blogger based in Seattle.
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WTIA 15th Annual Industry Achievement Awards
Held on March 4th at the Showbox SODO, this casual event celebrates and recognizes some of the best emerging and established companies in the Washington Tech Industry. The evening will feature a finalist company technology showcase and a variety of coffee, chocolate, and wine samples from local companies. More than 800 attendees are expected to be present at the celebration. Public online voting for Technology Leader of Tomorrow Scholarships will open February 3rd on the WTIA site.
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