What now for Microsoft, Yahoo? |
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AllThingsD's Kara Swisher reports today that Microsoft CEO Steve Ballmer and Carol Bartz, his Yahoo counterpart, are talking about ways the companies could work together. Swisher cites some interesting possibilities, including a swap in which Microsoft would handle search advertising for both, with Yahoo focusing on display ads.
However, she cautions that the talks are "preliminary and wide-ranging," meaning that nothing has been nailed down -- except for ruling out a full-blown acquisition of Yahoo by Microsoft. This story has been around so long that all of us are pretty much experts at this point. So what should the companies do? Vote in our poll below, or offer additional thoughts in the comments.
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The Puget Sound Business Journal announces Social Madness: A Corporate Social Media Challenge, presented by Capital One Spark Business. This a local and national challenge that will spotlight the best social media programs of companies in 43 cities. The local challenge begins (following the nomination period) on June 1, 2012. The promotion will culminate in a national bracket challenge that will crown Social Madness champions in 3 categories based on company size. To see the official rules, visit http://www.socialmadness.com/rules.
For more information on how your company can participate, visit the nomination page here. Nominations are due May 15th.
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