Amazon launches iPhone shopping app in U.K. |
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Amazon launches iPhone shopping app in U.K.
Amazon.com first launched its free shopping application for iPhone users during the 2008 holiday season, at least in the U.S. Now the ecommerce giant is offering the app in the U.K. People can now use iPhones and iPod touch devices to buy stuff on Amazon's British website. The app includes the "Amazon Remembers" feature, which lets users snap a picture of an item and get product and pricing information from Amazon.
Amazon has been trying to juice holiday sales in the U.K. The company recently said it would offer free shipping on all products on its U.K. website through Jan. 1 (temporarily removing a £5 threshold for free shipping).
Amazon also has shopping apps for BlackBerry and Google Android phones in the U.S. The apps let users browse and buy items in a mobile-friendly format, and make purchases with credit card and shipping information already on file at Amazon.
[Via The Bookseller]
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