Apple ban of 'sexy' apps leads to Android promotion from startup |
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Seattle entrepreneur Chris DeVore, creator of the AppStoreHQ, an online directory of mobile applications, has a few words for developers who feel burned by Apple's latest salvo against "adult-themed" apps. Developers should not get mad, just get even, he says. And AppStoreHQ is looking to help them do so.
DeVore, who also serves as a managing partner at Seattle angel investment group Founder's Co-op, is encouraging developers to port their apps to HTML5 as well as Google's Android platform. And once they do so, DeVore said they will help promote the new offerings.
As The New York Times reported yesterday, Apple faces a real challenge in removing sexually-oriented content as Google's more open Android platform gathers steam. Developers could simply decide to focus efforts on Android, fearing that Apple may once again cut them off.
"We aren’t big fans of censorship here at AppStoreHQ, and since we just shipped support for web app discovery in addition to our native iPhone app service, we have a proposition for you: if you want to turn your banned iPhone app into a web app (or, coming soon, an Android app), we’ll help you spread the word," DeVore writes in a blog post.
In a follow-up email, DeVore notes that the company recently built a new payment platform for mobile Web apps that would allow them to set up a "tollbooth" of sorts which could help developers earn some money off their creations.
"...There are obviously tons of adult sites out there," notes DeVore. "But not many focused on mobile consumption (yet). These developers are in the best position to port their offerings because they already optimized them for the mobile (smartphone) user experience."
Interestingly, visitors to AppStoreHQ will notice that three of the six "hottest apps" showcase women in bikinis or lingerie. (Playboy, FHM and Sports Illustrated). The others include the NASA Lunar Electric Rover Simulator, Flick Fishing and an app called PMS Buddy.
DeVore writes to the makers of adult-themed apps. "So don’t get mad, get even - web apps are the future of mobile anyway, and Apple’s latest move just helped the future arrive a little sooner."
Related story: "Developer of Hooters iPhone app responds to Apple's new policy."
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