Amazon launches Wag.com for pet owners |
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Amazon.com is adding a pet food website called Wag.com to its line up of niche e-commerce sites such as Diapers.com and Soap.com.
Amazon’s subsidiary Quidsi Inc. launched the new online service Wednesday.
In November Amazon said it was acquiring Diapers.com parent Quidsi for $500 million in cash and $45 million in debt.
Quidsi also owns the websites Soap.com and BeautyBar.com. Amazon has had its eye on Quidsi for a while, and the company also had a buyout offer from discount chain Wal-Mart.
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