Nearly 100 million in the U.S. now own smartphones |
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Google’s Android and Apple’s iOS both made gains in the number of mobile phones using the operating platforms in the U.S., while rivals Microsoft, RIM and Symbian slipped, according to comScore.
Overall, smartphone adoption exploded during the 2011 holiday shopping season, much of it driven by Apple’s sale of 37 million iPhones last quarter. Forty percent of all mobile subscribers now own smartphones in the U.S. That's 97.9 million people.
Apple and Google operating systems now power 77 percent of the mobile phones in the U.S. That is a dominance that will present challenges as Microsoft tries to make gains with its Windows platform.
Google Android ranked as the top smartphone platform with 47.3 percent market share, up 2.5 percentage points from September, according to comScore’s three-month average ending in December.
No. 2 is Apple, which saw its market share grow 2.2 percent. Apple has 30 percent of the smartphone market. RIM ranked third with 16 percent share, followed by Microsoft (4.7 percent) and Symbian (1.4 percent).
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